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Our Training Facility Location

1022 W. Grand Avenue, Wisconsin Rapids, WI 54495

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Meet our trainers

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Schedule a FREE Meet & Greet With One of Our Trainers

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Michelle Coffman, CPDT-KA

Owner and behavior modification specialist

Tiffany Aguilar

Puppy training expert and group class assistant

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Online Learning

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Walking with Dogs

Training Between The Ears (TBTE)

Online Behavior Modification Training

Some of our training is based on « Training Between the Ears » (TBTE) training and principles. TBTE was developed by our colleague, Mark McCabe. TBTE uses primarily reward and relaxation strategies to change the emotional state of dogs and help them moderate their own emotions. The techniques aim to build relationships with your dog by removing conflict, developing your dog’s self-motivation through success seeking behaviors, and changing your dog’s perception of the surrounding world so they are emotionally more relaxed and stable, and therefore resilient to external stressors.

The Ruff Ranch LLC is affiliated with TBTE to help connect you with their online training courses. Learn the same techniques we teach your dog in the comfort of your own home! Click on the course names for more information.


6 Days to a New Life with your Dog $9

Improve recalls and good behavior in just 6 days! This is a great introduction to the TBTE program.

Difficult Dogs Course $45

Get a new perspective on difficult dogs and learn a new way of thinking about them. 

Genetics Course $45

Are genetics and your dog's history affecting his or her behavior? Find out through this course.

Emotions Course $45

Do our emotions really drive our dog's behavior?

Fearful Dogs Course $45

Learn to empathize with and help your fearful dogs improve their emotional wellness.

Fireworks & Stress Reduction Course $45

Learn how to help your dog deal with the stress of fireworks and other loud noises.

Puppy Potential Workshop $250

This is a great course for breeders to learn how to raise well-adjusted pups.

Level 1: Resolving Conflict in Human/Canine Relationships. $395

This course will guide you through the foundation work for the TBTE program. ***Purchase of this program gives you access to our group classes where we work through the entire program together. Course must be purchased through this unique link to gain access to the group class.***

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Puppy Training

8 weeks to 6 months upon enrollment

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OUR PUPPY PACKAGES INCLUDE MULTIPLE DATES. WHEN YOU CHECK OUT, PLEASE SELECT ONLY ONE DATE. ALL OTHER DATES WILL BE SCHEDULED AT YOUR FIRST APPOINTMENT. SELECTING MULTIPLE DATES WILL RESULT IN YOU BEING CHARGED THE FULL PACKAGE PRICE EACH DAY YOU SIGN UP FOR. WE CAN ONLY REFUND THE PACKAGE PRICE MINUS THE FEES WE ARE CHARGED FROM OUR CREDIT CARD PROCESSOR.

Start your puppy off right with our deluxe package that includes three 1-hour private training sessions where you will learn skills that you can practice in the weekly socialization classes. Skills include proper people greeting etiquette, leash walking, coming when called, and much more! You also get a personalized email after each session that summarizes what you worked on and includes your instructions for the week. The package also includes your first six puppy socialization classes, two e-books that are loaded with tons of puppy raising tips, access to our private Facebook group for puppy class members only where you can ask questions anytime and get updates on class events, and a gift bag with training treats and toys.

Your puppy may continue on in the weekly socialization classes until he or she is one year old. These classes are one hour long and provide your puppy with the socialization they need to become well-adjusted adult dogs. The classes are mostly on-leash practice of the skills learned in the private sessions and are a great way to learn how to work around high-level distractions. If the trainer feels all puppies in attendance are matched well in size and energy level, some off-leash play will be allowed.

If you stay with us until your puppy is one-year-old, we will throw a puppy birthday party at our group socialization class! Let us shower your puppy with more toys and treats and give him or her a proper send off into adult classes!

***GROUP SOCIALIZATION CLASSES ARE CURRENTLY HELD ON TUESDAY EVENINGS AT 6:30 P.M.***

If you do not wish to attend the group socialization classes, we do offer a package with everything from the deluxe package except for the group classes.

Please click on the button below to choose your puppy package and view prices.

Training: Classes

All Dog Training

Any ages welcome

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Loose Leash Walking

Taking the dog for a walk

Accommodating Your Lifestyle

Is your dog pretty great except for walking on a leash? We can help! Our trainers follow LIMA guidelines (least intrusive, minimally aversive) to help you communicate what you expect of your dog on leash in the most humane way possible.

This appointment focuses on leash walking only and includes a free follow up appointment where the trainer can evaluate your progress and offer additional guidance. Please click on the button below to schedule your appointment.

Zen Dog Obedience Classes

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Not your typical obedience class!

Brand new Zen Dog Obedience classes started in September, 2022!

Do you wish your dog was more calm? Are you struggling with how to get your dog to come to you when he or she is distracted by squirrels or other distractions outside? Are you avoiding walks because your dog pulls too much?

We have a brand new class that will help you teach your dog to be calm and obedient in all these situations and more! But this isn't a typical obedience class. Based on the teachings in the Training Between The Ears program, we offer the latest in training techniques that no one else in the area has.

Our classes meet once per week for an hour and run for four consecutive weeks. The classes are filled with lecture time, demonstrations, and fun group activities. You also get access to the class Facebook group for ongoing support even after you finish your class! The Facebook group is where you will find and post on your weekly homework challenges and there will be extra information and videos posted after each class. We want you and your dog to succeed so that's why we offer this added bonus to our students absolutely FREE!

Click the button below to view current class times and prices.

***If you are hesitant to bring your fearful or reactive dog to a group class, consider an audit spot. An audit spot means you will be observing the class but will not bring a dog. You get all the same information as the working spots and also have access to the Facebook group for ongoing support.***

Private In-home Behavior Modification Training

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Personalized and Professional

Maybe you and your dog have already attended obedience classes, or you taught your dog some obedience skills on your own, but your dog still has some behavior issues that an obedience class just won't address. We can help with behavior modification training.

We offer a 2-hour in-home initial appointment where our trainer can evaluate your dog and begin to teach you skills you can use immediately to help your dog relax and control undesirable behaviors. A free follow up appointment is included.

Click the button below to view current prices for in-home training.

***IF YOU RESIDE MORE THAN 10 MILES OUTSIDE OF WISCONSIN RAPIDS, YOU WILL ALSO BE BILLED FOR MILEAGE.***

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Day Training Program

Let us train your dog for you!

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Day Training

Our program is designed to support you as you train your dog. We will get your dog conditioned to commands, start the socialization process, and exercise him or her throughout the day while you work, run errands, or relax at home.

Choose from two or four days per week Monday through Thursday 8 am to 4 pm. Your dog will be attending training on the same days every week for four weeks.

Pricing for the two day per week program is $1600. Pricing for the four day per week program is $2500. Payment plans are available. Contact us for details.

Spots are limited. Call us today for the next start date.

715-540-6650

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